Tugas Bhs Inggris Bisnis 1 Bulan ke - 4

UNIT 12 INTERNATIONAL MARKETING 

PG 15 VOCAB

Part A

1. Monetary regulations
2. Government bureaucracy
3. Income distribution
4. Buying habits
5. Political stability
6. Economic situation

Part B

1. The central government can use it to accelerate growth rate whole region
2. The economic situation is currently very better than 10 years ago and having increased very                 significant
3. No, Because conditions in the world economy does not always the same from year to year

Part C

1. Declining market
2. Focus group
3. Market niche
4. Worldwide market
5. Withdraw a product
6. Slogan
7. Manufacturer

Part D

1. Expanding market
2. Niche market
3. Domestic market
4. Bring out a product
5. Slogan
6. Retailers consist of small and large for-profit businesses that sell products directly to
        consumers.      
        Wholesalers generally buy a large quantity of products directly from distributors.

PG 16

Part A

1. Tea, coffee and hot chocolate
2. My favorite hot drink is tea
3. Sugar, milk, black,barista,bitter

PG 17

Part B

1. Chile
2. Peru
3. Brazil
4. US
5. Argentina

Part C

1. From a single store in Seattle’s Pike Place Market in 1971.
2. In North America are 3.907 store and in the rest of the world are 1.180
3. In North America are 1.378 and in the rest of the world are 1.517
4. Japan
5. Airlines office, sports stadiums, airports, hotels and bookshop.
6. The company was forced to globalize because it had saturated its home market, the Japanese
        experience hasn’t been a happy one, security concerns forced the company to retreat from Israel
        and the anti – globalization movement now has starbucks stores on its hit list.

Part D

a) a product : launch, introduce, withdraw, license, phase out
b) a market : retreat from, pull out of, break into, penetrate, saturate, get a foothold, roll out

PG 18 LANGUAGE REVIEW

Part A

1. consumers
2. mass market
3. supermarket
4. capita consumption
5. anti – globalization

Part B

1. campaign
2. research
3. manager
4. Exchange
5. Awareness
6. Figures
7. Product

Part C

1. Figures sales really impressive
2. New department public relations
3. Research market programme highly ambitious
4. Expanding operations overseas
5. Improving balance sheet rapidly
6. Rate exchange extremely volatile
7. Report marketing highly confidential

UNIT 13 BUILDING RELATIONSHIP

PG 23 Vocabulary Describing Relations

Part A

Positive Meaning Negative Meaning
Build up relations Break off relations
Cement Cut off
Foster Disrupt
Develop                  Endanger
Encourage Jeopardize
Establish                Damage
Improve                 Sour
Maintain                Undermain
Strengthen
Promote
Resume

Part B

1. Sales staff who are impolite to customer disrupt the reputation of a company.
2. We are planning to establish branch office in Singapore.
3. By merging with a US company, we greatly maintained our sales force.
4. Our image has been undermined by poor after-sales service.
5. Thank to a new communication system, we are improving relations with suppliers.
6. A strike at our factory disrupted production for several weeks.
7. We could not agree on several points so we broke off talks regarding a joint venture.
8. The success our new product launch was resumed by an unimaginative advertising campaign.
9. In order to gain market share in China, we are building up a sales network there.
10. Relations between the two countries have been fostered by official visits and trade delegations.

Part C

1. D
2. E
3. B
4. A
5. C

PG 24 READING

Part A

Is it INSURANCE

Part B

• 166: AIG Capitisation

• 1992: AIG was the first foreign insurer to be allowed into China

• 1919: In China as with the rest of Asia, AIG main advantage over its competitors is its long 

                  standing present

• 80.000: Amount of employees in AIG

• 130: Amount of countries where AIG exist

Part C

• Maurice Greenberg: AIG’s Chairman
• Cornelius Vander Starr: 27 years old American entrepreneur
• Edmund Tse: someone who runs the Asia operations and life assurance worldwide

PG 26 Language Review

Part C

1. We can’t hold the meeting tomorrow. We’ll have to call the meeting off tomorrow.
2. Let’s have the presentation next week – we’re too busy at the moment.
3. We always know our suppliers will meet their deadlines.
4. We have now established a first class distribution network in Europe.
5. Could you please prepare a contract as soon as possible?
6. Could you fix a meeting with them for next week?
7. We’ve kept the same market share as we had last year.
8. The new sales manager is very popular with his team.

UNIT  14 CULTURE

PG 99 Vocabulary

Part A

1. We don’t have to wear business suits at the end of the week. My company has a system of  
        casual Fridays
2. In many Banks, staff can’t weat what they like. They have to wear uniforms
3. For two weeks each month, I work at night. I can’t sleep during the day. I hate shift work
4. We have a flexible hours system in our office. Some people work from 9 a.m to 5 p.m.; others
        work from 10 a.m. to 6 p.m.
5. I am so busy at the moment that I worked on New Year’s Day, which is a public holiday
6. How many days annual leave do you get in your company?
7. We often speak on the phone but never face to face
8. He sends us an email in the post each month.
9. Our department starts everyday with an informal meeting. It is very relaxed
10. Companies have an Annual General Meeting (AGM) once a year. It is a very formal meeting,
        with a lot of people
11. In some countries, the company culture is formal. Staff use first name when speak to each other
12. What’s your job title now? Are you ‘Chief Executive’?

Part B

a. Uniforms? Yes, because doesn’t need to be confused to use clothes to the office
b. Casual Friday? Yes, because not get bored
c. A lot of formal meetings? No, because sometimes we needs a relaxing time for discussion
d. Flexible hours? No, because we will not be disciplined with flexible hours

PG 101 Language Focus 1

Part A

1. Our online business is bad. We should develop a better website

2. Our team is working too many hours. We should speak to our boss

3. The meeting is very important. We shouldn’t be late

4. She wants to visit a lot of customers in Spain. She should stay three days

5. We have to cut costs. You shouldn’t buy an expensive computer

Part B

1. I don’t think he should go to Paris next week

2. You shouldn’t buy a franchise

3. She should take the customers to an expensive restaurant

4. I don’t think we should launch the new product now

5. My boss don’t thinks it is too late to send the report now

6. We shouldn’t order online

PG 102 Reading

Part A

1. B

2. E

3. D

4. A

5. C

Part B

• Body Shop

• McDonald’s

Part C

1. False

2. False

3. True

4. False

5. False

6. True

7. False

8. True

PG 103 Language Focus 2

Part A

1. Passenger

2. Flight attendant

3. Flight attendant

4. Passenger

5. Flight attendant

6. Passenger

7. Flight attendant

8. Flight attendant

9. Passenger

10. Flight attendant

Part C

1. Could I use the phone, please?

2. Could I hear what you say, please?

3. Could I call the taxi, please?

4. Could you tell me the way to the station, please?

5. Could I pay by credit card, please?

6. Could you recommend me the good reastaurant, please?

7. Could I have the map of the city, please?

PG 105 Writing

KELLY’S BANK

Subject                                 : New ideas from head office

Date                      : 1 January 2017

Participants        : HRD

Agenda Item	Decision	Reason	Action
1.       Staff to use first names	Agree	So that staff can get to know each other	HRD make the sign of the identifier is cool
2.       Staff to dress casually on Fridays	Agree	So that staff can be creative with the style of each	HRD announce the newest rules

Tugas Bahasa Inggris Bisnis 1 Bulan ke - 3

UNIT 8

PG 78

Part A

1. b. Nokia
2. c. Mattel
3. a. Levi-Strauss
4. b. Coca-Cola
5. c. General Motors
6. a. Boeing
7. b. McDonald's

PG 79 : Language Focus 1

Part A

1. BMW is selling Minis in China now
2. People are working in the factory 51 weeks a year
3. I’m calling about a problem
4. Many Chinese people are learning English
5. She is attending a course on presentations
6. He is not working in the office today
7. They are entertaining some foreign guest

Part B

1. Is increasing
2. Is exporting
3. Is translating
4. Is planning
5. Is expanding

PG 80 : Vocabulary

Part A

Autotech

John Smith started Autotech in 1960. It manufactures car parts. Autotech provides components for the car industry .It introduces one or two new components each year. It has a workforce of 2.500. autotech exports to over 12 countries.

Green Fingers

George and James Hawkins began Green Fingers in the 1920s. green Fingers supplies the gardening industry. It makes garden products. It employs about 35 people. Green Fingers sells some of its product abroad. It launches twelve new products a year.

Part B

Autotech

John Smith started Autotech in 1960. It manufactures car parts. Autotech provides components for the car industry .It introduces one or two new components each year. It has a workforce of 2.500. autotech exports to over 12 countries.

Green Fingers

George and James Hawkins began Green Fingers in the 1920s. Green Fingers supplies the gardening industry. It makes garden products. It employs about 35 people. Green Fingers sells some of its product abroad. It launches twelve new products a year.

PG 81 : Reading

Part A

1. Louis Vuitton: Bag
2. Givenchy: Bag
3. Kenzo: Cosmetics
4. Donna Karan: Clothes

Part B

• Name: LVMH
• Head Office: In France
• Numbers Of Stores: 1.500 stores
• Product: Designer Clothes, Fashion Accesories, Watch and Luggage
• Number Of Brands: 60 Brands
• Workfaorce: 56.000 Employs

Part C

1. 63% of its staff work outside France
2. Percentage increase in sales at Louis Vuitton division is 22%
3. d. new products
4. Brought customers into the stores
5. US, France, Japan

Part D

1. False
2. True
3. False
4. True
5. True

PG 82 : Language Focus 2

Part A

1. I stay/ am staying at the Ritz every time I'm in New York. I stay/ am staying at the Ritz at the moment
2. She works/ is working at home today. She works/ is working at home everyday
3. She often calls/ is calling Russia. At the moment she calls/ is calling a customer in Moscow
4. I don't usually deal/ dealing with the paperwork. I deal/ am dealing with all the paperwork  while Susan is away
5. It normally takes/ is taking about two months. But this delivery takes/ is taking longer that usual
6. We normally use/ are using a London firm. This time we use/ are using a different company

Part B

1. Owns
2. Has
3. Operating
4. Employs
5. Has
6. Works
7. Doing
8. Trying
9. Investing
10. Stays

  

UNIT 9

PG 91 : Vocabulary 1

Part A

1.      Booking airline tickets

2.      Shopping books and CDs

3.      Buying for food

4.      Using chat rooms

5.      Keeping in touch with family and friends

6.      Doing news and sports results

7.      Getting a project

8.      Researching a course

PG 93:  Language Focus 1

Part A

1. What are you going to do?
2. Well, I am not going to sell the company

Part B

1. What are they doing next week?
2. They are not working. They're on holiday

Part C

1. I'm meeting
2. He is arriving
3. I'm talking
4. I'm not seeing
5. I'm driving

Part E

Tick the plans below which are true for you, add four more plans to each list

Next week

·         Go to the bank

·         Have a meeting

·         Do my homework

·         Phone my parents

Next Year

·         Go abroad

·         Design my own web page

·         Give up smoking

·         Change my job

PG 94 :  Reading

Part A

I think to find products on the Internet isn't difficult, usually products that I find on the Internet is clothes.

Part B

AOL, Yahoo, dot.com, Overture, goto.com. Google, Earthink, Jupiter Research

Part C

1.       Less profit

2.       They didn’t advertise enough

3.       To do a lot research

4.       3 months

5.       To offer services which are different

PG 95 : Vocabulary 2 Time Expression

Part A

1. Next
2. Weeks
3. After
4. Near
5. End
6. Tomorrow
7. Weekend
8. Now

Part B

1 = b

2 = e

3 = d

4 = a

5 = c

PG 97 : Writing

Dear Seokjin,

Because Ms. Ayu is out of the office for the next three weeks I am acknowledging receipt of your letter date December 02, 2016. It will be brought to her attention immediately upon her return. If I may be of any assistance during Ms. Ayu absence, please do not hesitate to call.

Your Sincenerly,

Yusur

UNIT 10

PG 106

Part A

1.      Football star

2.      Fashion model

3.      Firefighter

4.      Lawyer

5.      Accountant

6.      Advertising executive

7.      Teacher

8.      Nurse

9.      Air traffic controller

10.  Postal worker

Part C

A lot of telephone work	√
Writing lots of reports	X
Working with the same people	X
Working with a lot of different people	√
Working on your own	√
Sharing an office	X
Using English at work	√
Working flexible hours ( including weekends)	X
Casual dress	√
Uniforms	X

PG 107 : VOCAB

Part A

1.      Lead

2.      Set up

3.      Train

4.      Increase

5.      Improve

6.      Develop

Part B

1.      Deal with

2.      Plan

3.      Organize

4.      Manage

PG 108 : Language Focus 1

Part A

1. e
2. c
3. a
4. d
5. b

Part C

1. Have you changed
2. Have you applied for
3. Have you read
4. Have you work
5. Have you had
6. Have you learn
7. Have you had
8. Have you do

PG 109 : Reading

Part B

1. True
2. True
3. False
4. False
5. True
6. False

Part C

1.      How many pages is a typical CV in your counrty ?  Two pages

2.      Do you include a photo ? Do you think it is a good idea ? Yes, I think it is a good  idea

3.      Does it have the same headings as Cristina Kramer’s CV ? Yes, have the same headings as Cristina Kramer’s CV

4.      Do you incude any other information in CVs in your country ? No

PG 110 : Language Focus 2

Part A

I think I had/ have had an interesting career. I studied/ have studied at Oxford University from 1997 to 2000. Then I applied/ have applied for jobs abroad. I worked/ have worked in HongKong for a year, and then I went/ have been to Japan in 2001. I did/ have done a number of different jobs. I sold/ have sold computer software in HongKong. I taught/ have taught English in Japan. I wrote/ have a written a book, and I ran/ have run my own business.

Part B

• Before
• This afternoon
• Since 2 o'clock
• Two weeks ago

UNIT 11

PG 6

Part A

1. Fluency in the language
2. An extensive vocabulary
3. Not being afraid of making mistakes

Part C

1. E-mails, interview
2. Video call
3. Signal, internet connection
4. Choose the best provider

Vocabulary

Part A

Good communicators : articulate, coherent, eloquent, fluent, focussed, extrovert, persuasive, responsive, succinct.

Bad communicators : hesitant, inhibited, rambling, sensitive, reserved.

PG 7

Part B

1. Concise : succinct
2. Reluctant to speak : reserved
3. Talking in confused way : hesitant
4. Able to express ideas well : coherent
5. Clear and easy to understand : articulate
6. Good at influencing people : persuasive
7. Outgoing : extrovert
8. Reacting in a positive way : responsive

Part C

1. Listen
2. Ramble
3. Explain
4. Interrupt
5. Engage
6. Digress
7. Confuse
8. Clarify

PG 8 : Reading

Part B

1. Trust
2. Mobile phones
3. Frequent meetings

PG 9

Part C

Communication Problem

A. High Tech

Consequences :

1. Senior manager hide behind their computers
2. Staff use voice mail to screen calls
3. Employees sitting next each other will send e-mail rather than speak

B. Information overload

Consequences :

1. People stop listening

C. Common loyalitas

Consequences :

1. Can even extend to question of safety

 Part D

1. Can create barries - senior manager hide behind their computers, staff use voice mail to screen calls, employees sitting next each other will send e-mails rather than speak
2. Manager should get up, walk round the office and talk to people
3. Theobald recommend checking e-mails only three times a day, allocating a set period of time to deal with it
4. Many email accounts attached
5. Because the government was trying to save money and both group felt threatened. The individuals were highly identified with there own organisation and unwilling to communicate with the other department
6. Sending such people on yet another &quote how to communication & quote course will be pointless

Part E

1. Waste : resources, information, time
2. Face : trouble, difficulties
3. Duplicate : time, work
4. Install : factories, equipment
5. Save : time, experience
6. Develop : truth, loyalty
7. Share : support, ideas
8. Allocate : ideas, resources
9. Interrupt : e-mails, conversation

PG 10:  Language Review

Part A

a)      Nutshell

b)      Point

c)      Grapevine

d)     Picture

e)      Stick

f)       Wavelength

g)      Tail

h)      Purposes

i)        Bush

j)        Wires

Part B

1 = g (tail)

2 = f (Wavelength)

3 = a (Nutshell)

4 = h (Purposes)

5 = I (Bush)

6 = d (Picture)

7 = b (Point)

8 = c (Grapevine)

Part C

1.      Get straight to the point

2.      On the same wavelength

3.      Put you in the picture

4.      Talking at cross purposes

5.      Beat about the bush

6.      Hear on the grapevine

7.      A nutshell

8.      Got the wrong end of the stick

9.      Can’t  make head or tail of it

10.  Got our wires crossed

Part D

1.       About idol news to come or not to my country

2.      In group discussion

3.      After holding the meeting and get the result

4.      When arguing

5.      In meetings

6.      In group discussion

7.      While reading the article